One way to make an impression on your customer in an online business is the way your package looks. I’m not an expert, but I have always tried to make my packages look as neat as I can. You never know what it’s going to look like once it’s been through the mail, but I figure if it starts out nice it won’t be as bad!
My packages are all fairly small because my items are small and flat, but the general ideas can be used on any package. So this is where I start:I have all my things gathered up: envelope, packing slip, tract, business card, Thank-you Card, and the hair net. I get it all folded up to a size that will fit in the envelope I am using. Right now I am trying to use up envelopes we have around here that aren’t being used. When I buy envelopes, I buy the 6×9 brown ones. I can get them at Wal Mart, but they are a bit cheaper from Office Depot. Then it is ready to weigh so I can print the mailing label. I don’t know how other people do this part, but I use a scales that my Dad uses in his appliance business to charge refrigerators. It is a fairly accurate scales and works really well for my small packages. The picture turned out dark, but right above that white part on the right it tells me how much the package weighs and I then type that into PayPal where I buy my postage. There are some orders like foreign orders from etsy.com that I have to purchase the postage from the PO. Those I just print out the address, or write it, and tape up the package. Once I have the label printed, I cut it down to the size I need to fit the envelope. I lay it on the envelope to make sure it fits:Then it’s ready for tape! I use wide clear packing tape and tape the flap down and then start on the front and tape all around the edges of the label. It ends up with a bunch of tape on the back, too, which is fine because it will make the package sturdier. So there you have it! Ready to go out the door:And when you receive it, you will find your beautiful hair net!Hopefully it won’t be squished too flat. They fluff up pretty good though if it is. I have gotten a few returned to me so I have an idea what they look like!
As in any business, there is always paperwork, too. I take the receipt printed with the postage label and staple it onto the paypal record that I print out. That is what I keep in my file as record of the transaction.This makes it seem like a long drawn out process, but it doesn’t really take long. Especially after you’ve done it awhile. I did realize how much work it is when Mom shipped orders for me this Summer. I was on the phone telling her how to do it and wondering why I hadn’t taught her before I left?! I didn’t make her do the fancy packing slip and I hadn’t started doing the thank yous back then.